With YouTube becoming the biggest ‘thing’ on the net, you would expect the distribution channel to grow and grow. But not last April. When the fresh TV episodes returned after the writers’ strike last winter, online video viewing fell 4.2%.

In the US, about 11 billion videos were viewed in April, down from 11.5 billion the month before. Because when ‘Grey’s Anatomy’ and ‘House’ returned, millions of people left their computers for dead, to return to their loved TV Sets.

135 million people (down from 139 million in March) watched an average of 82 videos. That’s 71% of the online audience, with about 228 minutes per viewer.

I reckon that’s the time the average person spends watching TV in a day. Maybe online video isn’t yet such a big threat as some make it out to be?