Controversial ‘Three and Out’ fails to sell tickets
April 30th, 2008 at 2:40 pm

Three and Out Failure

The somewhat controversial ‘Three and Out’ we reported on last week, failed to make any impact at the UK’s box office. The $8 million movie, which sparked controversy because of its rather strange subject, only managed to make £189,454 ($375,000) in its opening weekend. Which ranks it no higher than the 12th place.

The comedy got some negative attention last week for its macabre subject. The movie is based on the fictional rule that if you kill three people in a month as a train driver, you get to leave with a 10 year pension. Needless to say, nobody got excited about that story.

‘Forgetting Sarah Marshall’ took the first spot with $4.1 million. Check this post for more on the overseas box office last weekend.

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‘Iron Man’ actually able to top $110 million?
April 29th, 2008 at 2:30 pm

Downey Jr. Hypnotizing

Apparently Paramount was just downplaying their box office star when they said they were expecting ‘Iron Man’ man to do $60-$70 million. Sure, you don’t want people to point and laugh at you when your blockbuster makes $50 million less than you expected, but sources now say ‘Iron Man’ is currently out-tracking last summers’ ‘Transformers.’

While the ‘Total Awareness’ was bigger for ‘Transformers,’ the Robert Downey Jr. vehicle has a better ‘Definite Interest number’ (51%-46%) and a better ‘First Choice score’ (29%-23%). With an $8 million preview on Thursday, a $38 opening Friday, and respectively $37 million and $28 million for Saturday and Sunday, this will make for a $111 million opening weekend. And it will put the movie in the top 10 of best openings and the second place for a non-sequel opening.

Personally, I think it won’t do more than $100 million in its opening weekend, but I’m not sure how much hype there is for this movie in the US. You could consider the lack of big movies the last weeks, which would make for a hungry public. But with all the upcoming box office monsters and GTA IV just getting into the households, the public might not be that hungry after all.

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Predictable Friday with ‘Baby Mama’ [update]
April 27th, 2008 at 3:00 am

Box Office Friday

No surprises here. ‘Baby Mama’ opened Friday with a good $6.3 million at 2,543 theaters, a little under $2500 per screen. While ‘Harold & Kumar Escape From Guantanamo Bay’ came in just a couple of seconds later, doing $5.8 million at 2,510 screens. It made an even better opening than its prequel in 2004, with a little over $2300 per screen.

‘Forgetting Sarah Marshall’ was down 43% in its second week, while ‘The Forbidden Kingdom’ dropped 59%, continuing the switch we saw earlier this week. They respectively did $3.4 and $3.2 million.

The horror ‘Prom Night’ is finally on its way out, but still brought in $1.7 million on the first day of its third week. Some unexpected legs, for a movie that was solely reliable on its marketing. The consolation prize however, goes to Hugh Jackman and Ewan McGregor. While nobody was expecting an amazing opening, the pair only managed to make $750.00 with their thriller ‘Deception.’

[update]
Here are the final estimates for the weekend, with ‘Baby Mama’ beating last week’s opening by ‘Forgetting Sarah Marshall.’ And ‘The Forbidden Kingdom’ surprisingly jumping before ‘Forgetting Sarah Marshall’ again too.

Baby Mama‘: $18.3 million ($7200 per screen)

Harold & Kumar Escape from Guantanamo Bay‘: $14.6 million ($5800 per screen)

Forbidden Kingdom‘: $11.2 million ($3550 per screen)

Forgetting Sarah Marshall‘: $11 million ($3900 per screen)

Deception‘: $2.2 million (10th place, $1100 per screen)

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